Building Social Media Content (Digital Friday/Physical Evidence)

Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing.  Today is Digital Friday and we are discussing social media content for your business.

The concept that “Content is King” is more true now than ever.  We are looking at content management and what that means to your business.

The three major components of content management are creating, managing and publishing.  Creating is producing digital content; managing is a system to save and retrieve and publishing means making material available to your customers via social media. 

Content management is importance and exciting because you can now share videos, photos, music and text that is immediately accessible by your audience from anywhere, anytime using PCs, smartphones and iPads.  Content is inexpensive to produce and once you create the content it resides in cyber space, delivering your marketing message, for perpetuity. 

Watch our Once a Day Marketing video to learn more:  Building Social Media Content