Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today is Recon Thursday and we are looking at your team and how well it represents your brand.
We've already discussed that people are a major component of the 7Ps of Marketing. How you and your staff interact with your customers greatly influences your brand. It's important to remember that every member of your team is a brand ambassador.
Every touch point with a customer is a fantastic opportunity to create a favorable impression in the mind of your customer. Take the time to remind your team of this simple point and be sure to provide ongoing brand ambassador and customer service training.
Whenever and wherever a customer can see you means you are on show. All your actions reflect your brand.
Watch our Once a Day Marketing™ video to learn more: Your People Are Brand Ambassadors
Once a Day Marketing™ positions brands to become #1 in the minds of target customers. Visit our website at www.onceadaymarketing.com. You may also contact James Glover at (505) 501-1330 or email glover@onceadaymarketing.com
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