From a branding
and marketing perspective these are exciting times to promote your product or
service. There are countless ways to
blend traditional advertising with emerging channels such as social media to
share your messaging and entice customers to seek out your brand.
With all
these promotional possibilities it's important to remember that advertising is
not about creating mass awareness but crafting relevant messages that will
resonate with your target markets. This
is a far less expensive proposition but requires a lot more strategic planning to
identify the best channels to focus your marketing resources on.
As you
develop your marketing action plan keep in mind reach, frequency and
consistency and you will find that promotions will drive desired results.
Watch our Once a Day
Marketing™ video to learn more: Promotion
Defined
Once a Day Marketing™ positions brands
to become #1 in the minds of target customers.
Visit our website at www.onceadaymarketing.com. You may also contact James Glover at (505)
501-1330 or email glover@onceadaymarketing.com
© 2013 Once
a Day Marketing™. All rights reserved.
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